Fabric First, Everything Else Follows

Fabric decides almost everything about a garment: how it feels, how it drapes, how warm it is, and how long it lasts. A crisp poplin shirt and a brushed fleece hoodie can be cut to similar measurements and still be completely different things to wear. We think that difference should be visible before you buy, so our product pages set out the fibre content, the approximate weight or thickness of the material, and the surface finish wherever our suppliers give us that information.


We work across a wide range of fabrics, from everyday cotton jersey and soft-touch blends to heavier twills, technical shells, and fine-gauge knitwear. Some pieces are chosen for breathability in warm weather, others for warmth and wind resistance, and others because the fabric holds colour well and keeps its shape through repeated wear.